This blog is shipping. It’s a continuous reminder to me to get the work done. I’m at a point where I can now write every morning. I write here, and I write in my other media (at this time a novel, which I started during NaNoWriMo, but which has been a holdover).
Work completed isn’t much until we get it out. Really, it isn’t completed until you put it out. And it’s scary to put it out. There are times when I’d rather not see the finished product.
I do some work in improvisational acting, and that’s instantaneous shipping. That’s getting up, creating a scene (doing the work) and performing it in front of an audience (shipping), all in one moment. Terrifying!
But doing that, it’s helping me here. It’s helping me everywhere. Because in improv, as in any other work, it’s okay to fail. Maybe one project lands flat. Flatter than flat. Just put it in the dungheap and move on.
Seth Godin has a graph of shipping that looks like this:
This is specifically for the publication of a book. But it applies to any artistic medium. The Y-axis is the joy you feel for the project, and the X-axis shows time passing with each milestone. I think data point 6 is even lower than what’s shown because fear can take hold. That resistance.
But it’s so important to ship. To accept that fear. That fear is a gift. It’s your body telling you that what you’re doing may very well be important. So don’t stop now. Accept the gift, and get your idea out there.