Taking as a case study the Sony PlayStation 5, which was nigh impossible to purchase for most people during the past two years, it appears that the gaming console sold at its highest level ever in the final quarter of 2022. Perhaps the kinks have finally been worked out!
Of course, that’s one product, in one supply chain, by one company. The question of supply and demand following the pandemic is still anything but certain.
What’s amazing is how meticulously the supply chain is organized so that we don’t run into these issues. Under usual circumstances. When the wrench is thrown in the works – and COVID was a hefty wrench – it can take a long time to get it up and running again.