Ah, Halloween. One of my favorite times of year.
And it’s big business. From horror-themed events, festivals, and conventions, to films, books, and entertainment – revenue for last year was estimated to be over $12 billion in the US for Halloween.
It’s not for everyone. But for the ones who do feel a part of it – it makes sense to spend money.
And that could be said of any niche.
Michael's Musings 